In previous blog posts we have looked at the benefits of using open source software to provide the tools needed by your marketing team and, specifically, the reasons to use a Content Management System (CMS). The next question therefore is which CMS to use?
In this 2nd blog post I am going to focus on content management systems (CMS). More specifically I am going to look at what they are and why every website should be created using them. Put in a very simple terms a CMS is a web based system that, as the name suggests, allows the content of a website to be easily managed. Once you get past this very simplistic definition however you will run in to a fair amount of dis-agreement as to what a CMS is.